Implementations of Prizma with Google Tag Manager Async
One way you can use the Prizma widget would be to have a bunch of content broken up with video. Let's imagine this is our lede—it's gripping and engaging, and leaves the reader wanting more. Below we see a widget in the Mosaic layout, displaying recommendations for the article, "A workout that will boost your metabolism all day long".
And then there's more content here in the first body paragraph. It's expository and fun, so we decide we'll go for another paragraph. What's nice about this layout is that we've also got a sidebar widget next to our content (showing recommendations for "8 favorite Facebook pages for parents of adolescents", so something might catch the user's eye as they work through the article. Of course, it will keep them on the page and they can dismiss the video when they're finished.